Digital Marketing Pricing Packages

WEBSITE DESIGN

£799

Wordpress Business Sites & Ecommerce Stores

Overview

We can build you a brand new website for a low flat rate price!

We offer custom Wordpress sites and fully functional eCommerce Stores.  We can provide a great looking site with onpage SEO built in to target your main business keywords, that is easy for you to log in and maintain should you wish to update it yourself.

Wordpress CMS

Wordpress is one of the best platforms out there to build a website on, it looks great, is very reliable, super easy to maintain and our clients love the fact the admin is really straightforward for them to login and make changes.  Our Wordpress sites are perfect for promoting your business products or services.

Search Engine Optimised

Unlike a lot of Web Designers who will just build a site and you are good to go, we weave in your SEO target keywords as we are building your site, in some cases this is enough to get you ranking on the first page without the need for ongoing monthly Search Engine Optimisation.  

Responsive - Mobile & Tablet Friendly

All of our sites are fully mobile responsive, meaning they display fantastically well on both Mobile phone and Tablet devices, this is very important! Google made changes recently that mean't any site that was not mobile responsive wouldn't show up in search results on a mobile device, and considering the fact a high percentage of users prefer to browse on their mobile or tablet today, that was a lot of clicks a non-responsive site would be missing out on.

Social Media Integration

Our site designs are fully integrated with all of the top social media platforms - Facebook, Twitter, Instagram, LinkedIn, Pinterest and Youtube to name just a few, you can take advantage of this enabling site visitors to like and share content from your site straight to social media, which gives a good boost to the amount of traffic you generate.

eCommerce - Payment Processor

For our eCommerce sites we give you the option of choosing from several payment processors - Paypal, Google, Amazon and Credit/Debit card payments, we also offer you the facility to take cash on delivery and cheques if you wish.

LOCAL & ORGANIC SEO

£350pm-
Local

£600pm-Organic

We Offer both an Organic SEO and Local SEO Service

Overview Local SEO

Our Local SEO Package is designed for local businesses.

We do the work and provide monthly reports to show you the improvements and changes to your rankings every month, the end goal for Local SEO is to get you ranking in the 1-3 position on the first page of Google In the '3 pack'.

Overview Organic SEO

This package is for global organic SEO for competitive industries and keywords, with the aim to get you ranking on the first page in the organic results.

We include monthly ranking reports and calls to discuss strategy, as well as unlimited email support.

Keyword Research & Selection

One of the key fundamental aspects of any Search Engine Optimisation is the keywords we target. We look at a wide range of different factors including discovering keywords with 'buyer intent' - those keywords that will lead to a sale, as well as how much traffic each search term is likely to generate, and apply this to your strategy.

Baseline SEO Ranking Report

On all SEO Campaigns you will get an initial baseline report to show you where your target keywords are currently ranking in Google, then you will get an updated report each month showing the movement of your chosen search terms.

On Page Optimisation

On page optimisation is a key factor in attaining successful ranking increases, if we haven't built your site (we add onpage optimisation to every site we build) we will go in and make sure the correct meta information and content are in place for your target keywords.

XML Sitemap Generation & Submission

Sitemaps are a great way to inform search engines of which pages and posts are available on your website, we generate these for you if you don't already have one.

Search Console Management

Google Search Console (previously Google Webmaster Tools) is great for keeping monitoring and maintaining  your sites presence in Google Search results, it helps us to understand how Google is viewing the site and optimise it to give the best performance in search results.

Social Media Optimisation

Social Media is an important part of the mix when optimising, and given a lot of weight by Google.  We ensure all of your social media properties are linked in to your site, and adopt and implement the best strategy to drive traffic to your website.

Monthly Reporting

We provide you with monthly ranking reports so you can monitor and assess how well your SEO campaign is performing.

24/7 Email Support

We provide 24/7 email support should you need to get in touch with us, we also have a calendar scheduler where you can book in for a 15 minute call slot to discuss strategy and campaign performance.

PAY PER CLICK - GOOGLE ADWORDS

£399pm

Ideal for eCommerce, and companies with the goal to reach massive audiences.

Overview

Our Adwords campaigns are designed with one goal in mind - to increase your ROI (return on investment). For every £1 you spend on adwords we want that to bring back '£x' in sales of your products or services. This is what makes adwords the marketing option of choice for many businesses, its phenomenally measurable!.

All of our campaigns are set up from the outset to maximise roi - keyword research, ad writing, landing pages, extensions, conversion tracking, ad rotation, delivery scheduling, we cover everything to make sure your Adwords campaigns perform optimally. We are Google Certified Specialists and also Google Partners which enables us to offer a £75 voucher on all new Ad accounts.

Keyword Research & Selection

Keywords are one of the most important aspects of any Adwords campaign - you need 'buyer keywords' that will inevitably generate a sale.  We carry out thorough keyword research to ensure we capture all of the possible permutations people will type in to the search box that is relevant to your offering.  We also make sure you have a list of 'negative keywords' that filters out unwanted search terms, for instance a home removal company won't want people searching for 'skin tag removal company'.

Landing Page Optimisation

Landing pages are a key element when running a Google Adwords campaign, visitor expectations need to be met to give you improved quality score, and of course to enhance the buyer experience.  We make sure all of your landing pages fulfil these requirements.

Monthly Reporting

We give you monthly reports to keep you updated on how well your ads are performing.

24/7 Email Support

We provide 24/7 email support should you need to get in touch with us, we also have a calendar scheduler where you can book in for a 15 minute call slot to discuss strategy and campaign performance.

Google Shopping

We offer a Google Shopping campaign set up to our clients, this works especially well for eCommerce sites giving them more exposure and more often than not cheaper clicks on their image ads.

Maintenance

Once your campaign is up and running its crucial to optimise it, split testing adverts, bid adjustments, conversion optimisation, pausing non-performing keywords, adding negative keywords and uncovering new 'golden nuggets', our monthly service ensures all of these criteria are met.

Remarketing Campaigns

We set up remarketing lists for all of your campaigns, these are perfect for retargeting those who might have previously clicked on your ad and if a purchase was made drive them to an alternative offer, or if a purchase wasn't made give them an incentive to take another look.  Remarketing also generates cheaper clicks, which is great for increasing your ROI.

We offer a Free Local SEO or Google Adwords Audit - Please click the relevant link below for full details:

 

Frequently Asked Questions

Is Search Engine Submission Necessary?

The simple answer is no, a search engine submission isn’t necessary. The majority of search engines, notably Google, crawl and index pages by following links. By that logic, a single inbound link from any previously indexed page will identify your page to the engine.

What’s The Deal With Paid Search Submissions?

Many SEO companies offer paid search submissions but beware: It doesn’t cost a penny to get indexed by the major search engines. And it shouldn’t cost you anything, either. In fact, you don’t even need to submit your site to search engines.

Can Any Inbound Linking Hurt My Ranking?

The answer is clear and simple: No, inbound linking cannot hurt your search ranking. If inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any inbound linking.

Are Blogs Good for SEO?

Whether blogs are good for SEO purposes is actually irrelevant--the content is key. Blogs are simply publishing platforms. Having said that, the ability to produce high quality content on an ongoing basis can be made much easier by leveraging blog software - especially for the for non-technical user.

How Do I Make My Site Search Engine Friendly?

The best way to make your site more search engine friendly is often to simply add more text. The content must add value and be on topic, but the addition will create a new set of keywords and phrases for the search engines to crawl. Think of these terms as new ‘gateways’ for the engines - the injection of text will provide new doorways for traffic.

More about SEO:

Inbound linking is very important. In fact, acquiring back-links may be the most important thing in SEO. Nonetheless, a website owner shouldn’t have to “scout” or “hunt” for links. If the presented content is interesting, useful, and/or important, there is a natural tendency among web users to share information.